{"id":2743,"date":"2020-05-12T11:27:08","date_gmt":"2020-05-12T10:27:08","guid":{"rendered":"https:\/\/synergy-print.co.uk\/?p=2743"},"modified":"2020-10-02T16:05:58","modified_gmt":"2020-10-02T15:05:58","slug":"back-to-basics","status":"publish","type":"post","link":"https:\/\/synergy-print.co.uk\/2020\/05\/12\/back-to-basics\/","title":{"rendered":"Back to Basics"},"content":{"rendered":"<!--themify_builder_content-->\n<div id=\"themify_builder_content-2743\" data-postid=\"2743\" class=\"themify_builder_content themify_builder_content-2743 themify_builder tf_clear\">\n    \t<!-- module_row -->\n\t<div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_oit141 tb_first tf_clearfix\">\n\t    \t\t<div class=\"row_inner col_align_top col-count-1 tf_box tf_w tf_rel\">\n\t\t\t<div  data-lazy=\"1\" class=\"module_column tb-column col-full first tb_zmyw42 tf_box\">\n\t\t\t    \t        <div class=\"tb-column-inner tf_box tf_w\">\n\t\t    <!-- module image -->\n<div  class=\"module module-image tb_cmmd560   image-top tf_mw\" data-lazy=\"1\">\n        <div class=\"image-wrap tf_rel tf_mw\">\n\t\t    <img loading=\"lazy\" width=\"1055\" height=\"746\" src=\"https:\/\/synergy-print.co.uk\/wp-content\/uploads\/2020\/05\/IMAGES3.jpg\" class=\"wp-post-image wp-image-2744\" title=\"Synergy Birds\" alt=\"Synergy Birds\" srcset=\"https:\/\/synergy-print.co.uk\/wp-content\/uploads\/2020\/05\/IMAGES3.jpg 1055w, https:\/\/synergy-print.co.uk\/wp-content\/uploads\/2020\/05\/IMAGES3-300x212.jpg 300w, https:\/\/synergy-print.co.uk\/wp-content\/uploads\/2020\/05\/IMAGES3-1024x724.jpg 1024w, https:\/\/synergy-print.co.uk\/wp-content\/uploads\/2020\/05\/IMAGES3-768x543.jpg 768w\" sizes=\"(max-width: 1055px) 100vw, 1055px\" \/>\t\n\t\t<\/div>\n\t<!-- \/image-wrap -->\n    \n    \t<\/div>\n<!-- \/module image -->\t        <\/div>\n\t    \t<\/div>\n\t\t    <\/div>\n\t    <!-- \/row_inner -->\n\t<\/div>\n\t<!-- \/module_row -->\n\t\t<!-- module_row -->\n\t<div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_x3lv825 tf_clearfix\">\n\t    \t\t<div class=\"row_inner col_align_top col-count-1 tf_box tf_w tf_rel\">\n\t\t\t<div  data-lazy=\"1\" class=\"module_column tb-column col-full first tb_4g8u826 tf_box\">\n\t\t\t    \t        <div class=\"tb-column-inner tf_box tf_w\">\n\t\t    <!-- module text -->\n<div  class=\"module module-text tb_s6gz660   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n    <h3>\u00a0<\/h3>\n<h3><strong>A little bit of insight for those of us who have been asleep since 1990<\/strong><\/h3>\n<p><strong>What is the internet?<\/strong>\u00a0<\/p>\n<p>The internet is the wider network that allows local computer networks around the world to talk to one another. The result is a mass of cables, computers, data centres, routers, servers, repeaters, satellites and WiFi towers which allow digital information to travel around the world. In other words, you can do your weekly shop, share your news on Facebook, email your aunt in Wollongong and search for pictures of micro-pigs. \u00a0<\/p>\n<p><strong>How big is the internet?<\/strong>\u00a0<\/p>\n<p>Put it this way; about\u202f<a href=\"https:\/\/www.statista.com\/statistics\/499431\/global-ip-data-traffic-forecast\/\">five exabytes of information flows through it every day. <\/a>What\u2019s an exabyte I hear you ask? 10<sup>18<\/sup> bytes. The total daily figure is equivalent to 40,000 two-hour standard definition movies per second.\u00a0<\/p>\n<p>It takes some wiring up. \u00a0<\/p>\n<p><strong>How much energy does the internet use?<\/strong>\u00a0<\/p>\n<p>Huawei estimates that the information and communications technology (ICT) industry could use 20% of the world\u2019s electricity and release more than 5% of the world\u2019s carbon emissions by 2025. \u00a0<\/p>\n<p>In 2016, a US Government laboratory estimated that American data centres \u2013 facilities where computers store, process and share information \u2013 might need\u202f<a href=\"https:\/\/eta.lbl.gov\/publications\/united-states-data-center-energy\">73b<\/a><a href=\"https:\/\/eta.lbl.gov\/publications\/united-states-data-center-energy\">n kWh of energy<\/a>\u202fby 2020. That\u2019s the output of 10 Hinkley Point B nuclear power stations.\u00a0<\/p>\n<p><strong>How many people are online?<\/strong>\u00a0<\/p>\n<p>It depends how you measure it, but it\u2019s safe to assume around half of the world\u2019s population use the internet. One metric counts being online as having used the internet in the past three months, which would mean<\/p>\n<p>some 3.8 billion people, or 49.2%\u00a0of the global population, were online by the end of 2018. That\u2019s a lot of Facebook profiles.<\/p>\n<p><strong>Who are they?<\/strong>\u00a0<\/p>\n<p>In some countries nearly everyone is online. More than 98% of Icelanders are on the internet, with similar percentages in Denmark, Norway, Luxembourg and Bahrain. In Britain about 95% are online, compared with 85% in Spain, 84% in Germany, 80% in France and only 64% in Italy.\u00a0<\/p>\n<p>One report shows that that 89% of Americans are online, which is around 300 million people. The unconnected tend to be poorer, older, less educated and rural. This figure is dwarfed by China though, which had 800 million internet users in 2018 even though 40% of its population is still unconnected. India reached an estimated 500 million internet users this year, with 60% of the nation still offline.\u00a0<\/p>\n<p><span style=\"font-weight: normal !msorm;\"><strong>W<\/strong><\/span><span style=\"font-weight: normal !msorm;\"><strong>hat about age and gender?<\/strong><\/span><\/p>\n<p>There\u2019s a clear age divide. In Britain, 99% of 16 to 34-year-olds are online and the 75-and-overs make up more than half of the 4.5 million adults who have never used the internet, according to the\u202f<a href=\"https:\/\/www.ons.gov.uk\/businessindustryandtrade\/itandinternetindustry\/bulletins\/internetusers\/2018#generation-gap-narrowing-in-recent-internet-use\">Office of National Statistics<\/a>.\u00a0<\/p>\n<p>There\u2019s evidence of a\u00a0gender gap too. In two-thirds of the world\u2019s nations, men dominate internet usage and there are 12% fewer women online than men globally.<\/p>    <\/div>\n<\/div>\n<!-- \/module text -->\t        <\/div>\n\t    \t<\/div>\n\t\t    <\/div>\n\t    <!-- \/row_inner -->\n\t<\/div>\n\t<!-- \/module_row -->\n\t\t<!-- module_row -->\n\t<div  data-lazy=\"1\" class=\"module_row themify_builder_row tb_dtm8346 tf_clearfix\">\n\t    \t\t<div class=\"row_inner col_align_top col-count-1 tf_box tf_w tf_rel\">\n\t\t\t<div  data-lazy=\"1\" class=\"module_column tb-column col-full first tb_2z14347 tf_box\">\n\t\t\t    \t        <div class=\"tb-column-inner tf_box tf_w\">\n\t\t    <!-- module text -->\n<div  class=\"module module-text tb_uu99633   \" data-lazy=\"1\">\n        <div  class=\"tb_text_wrap\">\n    <p><strong>What are they doing online?<\/strong>\u00a0<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-2745 size-full\" src=\"https:\/\/synergy-print.co.uk\/wp-content\/uploads\/2020\/05\/IMAGES4.jpg\" alt=\"Facts and Figures\" width=\"1057\" height=\"599\" srcset=\"https:\/\/synergy-print.co.uk\/wp-content\/uploads\/2020\/05\/IMAGES4.jpg 1057w, https:\/\/synergy-print.co.uk\/wp-content\/uploads\/2020\/05\/IMAGES4-300x170.jpg 300w, https:\/\/synergy-print.co.uk\/wp-content\/uploads\/2020\/05\/IMAGES4-1024x580.jpg 1024w, https:\/\/synergy-print.co.uk\/wp-content\/uploads\/2020\/05\/IMAGES4-768x435.jpg 768w\" sizes=\"(max-width: 1057px) 100vw, 1057px\" \/><\/p>\n<p><span style=\"font-style: normal !msorm;\"><em>Source: Guardian<\/em><\/span><\/p>    <\/div>\n<\/div>\n<!-- \/module text -->\t        <\/div>\n\t    \t<\/div>\n\t\t    <\/div>\n\t    <!-- \/row_inner -->\n\t<\/div>\n\t<!-- \/module_row -->\n\t<\/div>\n<!--\/themify_builder_content-->\n","protected":false},"excerpt":{"rendered":"<p>Getting back to basics with the internet.<\/p>\n","protected":false},"author":4,"featured_media":2744,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[14],"tags":[23],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Back to Basics with the Internet - Musings from synergy<\/title>\n<meta name=\"description\" content=\"A little bit of insight for those of us who have been asleep since 1990. 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