About Andrew Pearce
Posts by Andrew Pearce:
What are you having delivered? Since lockdown some people have forgotten what the inside of a supermarket looks like as they battle for that premium Ocado delivery slot. Certainly, very few people have been in a fitting room to try on clothing.
With events, for the foreseeable future, moving steadily over to the virtual world how can you ensure that your previous sponsors stay with you and that others come on board?
Partially Addressed Mail is a highly targeted and responsible way to reach new customers. Instead of addressing the mailing to an individual, Partially Addressed Mail lets you target small groups of around 15 carefully selected households.
It’s a cold world in the digital age. Billions of business emails are sent every day. Plain, white, identical little things all scrawled in Times New Roman. It’s no surprise that so many of them get ignored.
If you find that your attempts to reengage with members and past donors are yielding results far below your expectations, then why not try a more personal, physical alternative?