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Now Wash Your Hands

Musings!

Spanish Flu

Sound familiar? One of a wide range of adverts that ran in response to the 1918 Spanish Flu pandemic.

Of course, back then there was no radio, no TV, no internet, no email, no social; Just papers, periodicals and flyers, so on-page advertising was crucial.

Even though it was over 100 years ago, the messages in the adverts could have been written in early March this year:

  • Wear a mask.
  • Cough, sneeze into a handkerchief.
  • Avoid crowds.
  • Ride a bicycle. (i.e. take exercise as all sport was banned) 

 

Slightly more questionable advice included: 

  • Eat more onions! 
  • Gin pills to beat the flu.
  • Drink Bovril. 

 

Reference: Henry Newrick, 2020, ‘Classic Ads, cartoons, comics and headlines; Spanish Flu 1918′. Kindly shared by Patrick Collister and Malcolm Auld.

 

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Partially Addressed Mail How do you deliver real delegate packs for your virtual events?

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